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Is It Time to Ditch the Passwords for More Secure Passkeys?

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Is It Time to Ditch the Passwords for More Secure Passkeys?

Passwords are the most used method of authentication, but they are also one of the weakest. Passwords are often easy to guess or steal. Also, many people use the same password across several accounts. This makes them vulnerable to cyber-attacks.

The sheer volume of passwords that people need to remember is large. This leads to habits that make it easier for criminals to breach passwords. Such as creating weak passwords and storing passwords in a non-secure way.

61% of all data breaches involve stolen or hacked login credentials.

In recent years a better solution has emerged – passkeys. Passkeys are more secure than passwords. They also provide a more convenient way of logging into your accounts.

 

What is Passkey authentication?

Passkeys work by generating a unique code for each login attempt. This code is then validated by the server. This code is created using a combination of information about the user and the device they are using to log in.

You can think of passkeys as a digital credential. A passkey allows someone to authenticate in a web service or a cloud-based account. There is no need to enter a username and password.

This authentication technology leverages Web Authentication (WebAuthn). This is a core component of FIDO2, an authentication protocol. Instead of using a unique password, it uses public-key cryptography for user verification.

The user’s device stores the authentication key. This can be a computer, mobile device, or security key device. It is then used by sites that have passkeys enabled to log the user in.

 

Advantages of using Passkeys instead of passwords

More secure
One advantage of passkeys is that they are more secure than passwords. Passkeys are more difficult to hack. This is true especially if the key generates from a combination of biometric and device data.

Biometric data can include things like facial recognition or fingerprint scans. Device information can include things like the device’s MAC address or location. This makes it much harder for hackers to gain access to your accounts.

More convenient
Another advantage of passkeys over passwords is that they are more convenient. With password authentication, users often must remember many complex passwords. This can be difficult and time-consuming.

Forgetting passwords is common and doing a reset can slow an employee down. Each time a person has to reset their password, it takes an average of three minutes and 46 seconds.

Passkeys erase this problem by providing a single code. You can use that same code across all your accounts. This makes it much easier to log in to your accounts. It also reduces the likelihood of forgetting or misplacing your password.

Phishing-resistant
Credential phishing scams are prevalent. Scammers send emails that tell a user something is wrong with their account. They click on a link that takes them to a disguised login page created to steal their username and password.

When a user is authenticating with a passkey instead, this won’t work on them. Even if a hacker had a user’s password, it wouldn’t matter. They would need the device passkey authentication to breach the account.

 

Are there any disadvantages to using Passkeys?

Passkeys are definitely looking like the future of authentication technology. But there are some issues that you may run into when adopting them right now.

Passkeys aren’t yet widely adopted
One of the main disadvantages is that passkeys are not yet widely adopted. Many websites and cloud services still rely on passwords. They don’t have passkey capability yet.

This means that users may have to continue using passwords for some accounts. At least until passkeys become more widely adopted. It could be slightly awkward to use passkeys for some accounts and passwords for others.

Passkeys need extra hardware and software
One thing about passwords is that they’re free and easy to use. You simply make them up as you sign up for a site.

Passkeys need extra hardware and software to generate and validate the codes. This can be costly for businesses to put in place at first. But there is potential savings from improved security and user experience. These benefits can outweigh the cost of passkeys.

 

Prepare now for the future of authentication

Passkeys are a more secure and convenient alternative to passwords. They are more difficult to hack, and they provide a more convenient way of logging into your accounts. But passkeys are not yet widely adopted. Additionally, businesses may need to budget for implementation.

Despite these challenges, passkeys represent a promising solution. Specifically, to the problem of weak passwords. They have the potential to improve cybersecurity. As well as boost productivity for businesses and individuals alike.


Need help improving your identity and account security?

Take advantage of the new passkey authentication by exploring it now. It’s the perfect time to ease in and begin putting it in place for your organisation.

Give us a call today at JohnCruzIT to schedule a consultation.

What is App Fatigue and Why is it a Security Issue?

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What is App Fatigue and Why is it a Security Issue?

The number of apps and web tools that employees use on a regular basis continues to increase. Most departments have about 40-60 different digital tools that they use. 71% of employees feel they use so many apps that it makes work more complex.

Many of the apps that we use every day have various alerts. We get a “ping” when someone mentions our name on a Teams channel. We get a notification popup that an update is available. We get an alert of errors or security issues.

App fatigue is a very real thing and it’s becoming a cyber security problem. The more people get overwhelmed by notifications, the more likely they are to ignore them.

Just think about the various digital alerts that you get. They come in:

  • Software apps on your computer
  • Web-based SaaS tools
  • Websites where you’ve allowed alerts
  • Mobile apps and tools
  • Email banners
  • Text messages
  • Team communication tools
 

Some employees are getting the same notification on two different devices. This just adds to the problem. This leads to many issues that impact productivity and cyber security.

Besides alert bombardment, every time the boss introduces a new app, that means a new password. Employees are already juggling about 191 passwords. They use at least 154 of them sometime during the month.

 

How does app fatigue put companies at risk?

Employees begin ignoring updates
When digital alerts interrupt your work, you can feel like you’re always behind. This leads to ignoring small tasks seen as not time-sensitive. Tasks like clicking to install an app update.

Employees overwhelmed with too many app alerts, tend to ignore them. When updates come up, they may quickly click them away. They feel they can’t spare the time right now and aren’t sure how long it will take.

Ignoring app updates on a device is dangerous. Many of those updates include important security patches for found vulnerabilities. When they’re not installed, the device and its network are at a higher risk. It becomes easier to suffer a successful cyber attack.

Employees reuse passwords (and they’re often weak)
Another security casualty of app fatigue is password security. The more SaaS accounts someone must create, the more likely they are to reuse passwords. It’s estimated that passwords are typically reused 64% of the time.

Credential breach is a key driver of cloud data breaches. Hackers can easily crack weak passwords. The same password used several times leaves many accounts at risk.

Employees may turn off alerts
Some alerts are okay to turn off. For example, do you really need to know every time someone responds to a group thread? Or just when they @name you? But, turning off important security alerts is not good.

There comes a breaking point when one more push notification can push someone over the edge. They may turn off all the alerts they can across all apps. The problem with this is that in the mix of alerts are important ones. Such as an anti-malware app warning about a newly found virus.

 

What’s the answer to app fatigue?

It’s not realistic to just go backward in time before all these apps were around. But you can put a strategy in place that puts people in charge of their tech, and not the other way around.

Streamline your business applications
From both a productivity and security standpoint, fewer apps are better. The fewer apps you have, the less risk. Also, the fewer passwords to remember and notifications to address.

Look at the tools that you use to see where redundancies may be. Many companies are using two or more apps that can do the same function.

Consider using an umbrella platform like Microsoft 365 or Google Workspace. These platforms include several work tools, but users only need a single login to access them.

Have your IT team set up notifications
It’s difficult for users to know what types of notifications are the most important. Set up their app notifications for them. This ensures they aren’t bombarded yet are still getting the important ones.

Automate application updates
A cyber security best practice is to automate device and software updates. This takes the process out of employees’ hands. It enhances productivity by removing unnecessary updates from their view.

Automating device updates through a managed services solution improves security. It also mitigates the chance there will be a vulnerable app putting your network at risk.

Open a two-way communication about alerts
Employees may never turn off an alert because they’re afraid they might get in trouble. Managers may not even realize constant app alert interruptions are hurting productivity.

Communicate with employees and let them know they can communicate with you. Discuss how to use alerts effectively. As well as the best ways to manage alerts for a better and more productive workday.


Need help taming your cloud app environment?

Today, it’s easy for cloud tools to get out of hand. Get some help consolidating and optimizing your cloud app environment. Give us a call today at JohnCruzIT.

Data Backup is Not Enough, You Also Need Data Protection

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Data Backup is Not Enough, You Also Need Data Protection

The need to back up data has been around since floppy disks. Data loss happens due to viruses, hard drive crashes, and other mishaps. Most people using any type of technology have experienced data loss at least once.

There are about 140,000 hard drive crashes in the US weekly. Every five years, 20% of SMBs suffer data loss due to a major disaster. This has helped to drive a robust cloud backup market that continues to grow.

But one thing that’s changed with data backup in the last few years is security. Simply backing up data so you don’t lose it, isn’t enough anymore. Backing up has morphed into data protection.

 

What does this mean?

It means that backups need more cyber security protection. They face threats such as sleeper ransomware and supply chain attacks. Cloud-based backup has the benefit of being convenient, accessible, and effective. But there is also a need for certain security considerations with an online service.

Companies need to consider data protection when planning a backup and recovery strategy. The tools used need to protect against the growing number of threats.

Some of the modern threats to data backups include:

  • Data Center Outage: The “cloud” basically means data on a server. That server is internet accessible. Those servers can crash. Data centers holding the servers can also have outages
  • Sleeper Ransomware: This type of ransomware stays silent after infecting a device. The goal is to have it infect all backups. Then, when it’s activated, the victim doesn’t have a clean backup to restore.
  • Supply Chain Attacks: Supply chain attacks have been growing. They include attacks on cloud vendors that companies use. Those vendors suffer a cyberattack that then spreads throughout their clients.
  • Misconfiguration: Misconfiguration of security settings can be a problem. It can allow attackers to gain access to cloud storage. Those attackers can then download and delete files as they like.
 

What to look for in a data protection backup system

Just backing up data isn’t enough. You need to make sure the application you use provides adequate data protection. Here are some of the things to look for when reviewing a backup solution.

Ransomware Prevention
Ransomware can spread throughout a network to infect any data that exists. This includes data on computers, servers, and mobile devices. It also includes data in cloud platforms syncing with those devices.

95% of ransomware attacks also try to infect data backup systems.

It’s important that any data backup solution you use have protection from ransomware. This type of feature restricts automated file changes that can happen to documents.

Continuous Data Protection
Continuous data protection is a feature that will back up files as users make changes. This differs from systems that back up on a schedule, such as once per day.

Continuous data protection ensures that the system captures the latest file changes. This mitigates data loss that can occur if a system crashes before the next backup. With the speed of data generation these days, losing a day’s worth of data can be very costly.

Threat identification
Data protection incorporates proactive measures to protect files. Look for threat identification functions in a backup service. Threat identification is a type of malware and virus prevention tool.

It looks for malware in new and existing backups. This helps stop sleeper ransomware and similar malware from infecting all backups.

Zero-trust tactics
Cyber security professionals around the world promote zero-trust security measures. This includes measures such as multi-factor authentication and application safelisting.

A zero-trust approach holds that all users and applications need ongoing authentication. So, just because a user is logged into the system today, doesn’t mean they are completely trusted.

Some of the zero-trust features to look for include:

  • Multi-factor authentication
  • Distinct file and folder permissions
  • Contextual authentication
  • Verification of permissions for file changes

Backup Redundancy
If you back up to a USB drive or CD, you have one copy of those files. If something happens to that copy, you could experience data loss.

Cloud backup providers should have backup redundancy in place. This means that the server holding your data mirrors that data to another server. This prevents data loss in the case of a server crash, natural disaster, or cyberattack.

Air gapping for more sensitive data
Air gapping is a system that keeps a copy of your data offline or separated in another way. This would entail making a second backup copy of your data. Then, putting it on another server. A server disconnected from external sources.

This is a feature that you may want to seek out if you deal with highly sensitive data. It helps to ensure that you have at least one other copy of your backup. A copy walled off from common internet-based attacks.


Need help with secure backup and data protection solutions?

Have you updated your backup process for today’s threats? Contact us at JohnCruzIT to schedule a chat about data backup and protection.

The Pros and Cons of Tracking Your Employees’ Every Digital Movement

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Employees working on pc

The Pros and Cons of Tracking Your Employees’ Every Digital Movement

Since the pandemic, employers around the world have needed to change. They’ve had to shift how their employees operate. Remote work is very much here to stay. Organisations and employees can both benefit from the work-from-home and hybrid work revolution.

Cost savings is a driver for supporting remote work. Employee morale and productivity also can be higher when employers grant this flexibility.

A majority of organisations support some type of remote work. Statistics show that:

  • 16% of companies are completely remote
  • 40% support hybrid office/remote working
  • 44% don’t allow employees to work remotely

While there are benefits, there are also challenges to this new environment. Employers worry about the cyber security risks of remote teams. Managers can find it more challenging to make sure employees are doing what they should do.

The remote and hybrid work environment has led to the rise of employee monitoring tools. These tools have mixed reviews from employees.

 

What is Employee Monitoring Software?

Employee monitoring software tracks digital movements. This can include everything from general clock-in clock-out tracking to taking screenshots of an employee’s computer several times per hour.

Tracking tools like Hubstaff and BambooHR track many activities on a person’s computer. The information is then sent in a daily or weekly report to the company.

Items that these tools can track are:

  • Time clock
  • Keyboard activity
  • Keystrokes
  • Mouse activity
  • Websites visited
  • Screenshots of the desktop
  • Apps used and how long in use

The most invasive of tools can even track the sounds and video of the employee. Tracking can be visible, so the employee knows about it or hidden from the employee. It depends on the tool used and the ethical considerations of the employer.

This type of monitoring can benefit an organisation worried about “productivity theft.” But it can also alienate good employees and torpedo morale and trust. We’ll go through the pros and cons to weigh before you set up this type of system.

 

Pros of Activity Monitoring Tools

Helps managers understand how employees spend their day
One feature of many tracking tools is the ability to track time by project. This helps managers understand where employees are prioritizing their time. Knowing how much time employees spend on a project helps with ROI projections.

Reduces non-work activities during working hours
One thing that employers worry about with remote employees is that they will waste time. A manager doesn’t want to pay someone only to find out the employee spent half their time on Facebook.

About half of monitored employees spend 3+ hours per day on non-work activities. When employees know that their boss is monitoring their app usage, they’re less likely to goof off.

Can be an easy way to track time for remote workers
Smaller companies that work with fully remote teams may find tracking tools convenient. Employees or freelancers can track their time at the click of a button. Employers can put an hour-per-week cap on time. They can also manage payments automatically through the app.

 

Cons of Activity Monitoring Tools

Hurts employees’ morale & productivity
Many employees feel they are put in a cage when monitoring is introduced. Morale can plummet, which takes productivity along with it.

Instead of focusing on work completely, various thoughts go through employees’ minds. Such as, “If I think about this problem too long, is the tracking going to give me a low productivity score?” Or “What happens when I’m on the phone with a customer and not moving my mouse around? Will the tracking make it look like I’m not working?”

Some of the feelings that employees can have when monitored are:

  • Betrayed
  • No longer trusted
  • Loss of company loyalty
  • Hurt
  • Treated like a number instead of a person

“Activity Monitoring” doesn’t mean productivity
Many of these tracking tools send employees and employers “activity reports.” These reports simply look at keyboard and mouse activity during a specific time.

But what if the employee must solve a workflow issue and needs to use their brain, not the mouse? What if a salesperson is on the phone with a customer, not using their keyboard? Zoom calls bring a similar quandary. If you’re in a Zoom call, your mouse and keyboard aren’t being actively used as they would if you are typing.

Yet, the activity report doesn’t include this information. It will simply give a score of x% based on keyboard and mouse activity. This could make an employer think a worker was goofing off when they were actually working hard.

Costs organisations good employees
Nearly half (47%) of surveyed tech employees stated they would quit if their boss tracked them. Employers implementing monitoring can alienate good employees and make them feel untrusted. They can also feel unappreciated.

When you relegate everyone to a number of keyboard strokes, you constrain creativity. Good employees often stay with companies where they feel appreciated and can grow. Once that’s gone, they’re likely to leave.

Finding a balance
A few things to think about when finding the right balance between tracking too much or too little are:

  • What do you really need to track?
  • Should you treat all employees the same?
  • What do your employees think about monitoring?
  • Are you trying to solve a problem that doesn’t exist?
  • What features are unnecessary that you can turn off?
  • Is the tool giving you accurate data related to productivity?

Get expert advice on the best tools for your business

Cloud tools are an important part of your business. You should deploy them thoughtfully. Contact us at JohnCruzIT to schedule a chat and get valuable advice.

4 Proven Ways to Mitigate the Costs of a Data Breach

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Data Breach

4 Proven Ways to Mitigate the Costs of a Data Breach

No business wants to suffer a data breach. But unfortunately, in today’s environment, it’s difficult to completely avoid them. Approximately 83% of organisations have experienced more than one data breach. (IBM Security 2022 Cost of a Data Breach Report)

These breaches hurt businesses in many ways. First, there is the immediate cost of remediating the breach. Then, there are the lost productivity costs. You can add lost business on top of that, and lost customer trust. A business could also have extensive legal costs associated with a breach.

According to IBM Security’s report, the cost of a data breach climbed again in 2022. The global cost of one breach is now $4.35 million, up 2.6% from last year. If your business is in the U.S., the cost rises to $9.44 million. In Canada, the average data breach costs companies $5.64 million.

Costs for smaller companies tend to be a little lower. But breaches are often more devastating to SMBs. They don’t have the same resources that larger companies do to offset all those costs.

It’s estimated that 60% of small companies go out of business within six months of a cyber security breach.

Companies don’t need to resign themselves to the impending doom of a data breach. There are some proven tactics they can take to mitigate the costs. These cyber security practices can limit the damage of a cyberattack.

All these findings come from the IBM Security report. They include hard facts on the benefits of bolstering your cyber security strategy.

 

Cyber security tactics to reduce the impact of a breach

Use a Hybrid Cloud approach
Most organisations use the cloud for data storage and business processes. Researchers found that 45% of all data breaches happen in the cloud. But all cloud strategies are not created equally.

Breaches in the public cloud cost significantly more than those in a hybrid cloud. What is a hybrid cloud? It means that some data and processes are in a public cloud, and some are in a private cloud environment.

What some may find surprising is that using a hybrid cloud approach was also better than a private cloud.

 

data breach graph
Graph from: IBM Security/Ponemon Institute 2022 Cost of a Data Breach Report

 

Put in place an incident response plan & practice it
You don’t need to be a large enterprise to create an incident response (IR) plan. The IR plan is simply a set of instructions. It’s for employees to follow should any number of cyber security incidents occur.

Here is an example. In the case of ransomware, the first step should be disconnecting the infected device. IR plans improve the speed and effectiveness of a response in the face of a security crisis.

Having a practiced incident response plan reduces the cost of a data breach. It lowers it by an average of $2.66 million per incident.

Adopt a zero trust security approach
Zero trust is a collection of security protocols that work together to fortify a network. An example of a few of these are:

  • Multi-factor authentication
  • Application safelisting
  • Contextual user authentication

Approximately 79% of critical infrastructure organisations haven’t adopted zero trust. Doing so can significantly reduce data breach costs. Organisations that don’t deploy zero trust tactics pay about $1 million more per data breach.

Use tools with security AI & automation
Using the right security tools can make a big difference in the cost incurred during a data breach. Using tools that deploy security AI and automation brought the biggest cost savings.

Data breach expense lowered by 65.2% thanks to security AI and automation solutions. These types of solutions include tools like advanced threat protection (ATP). They can also include applications that hunt out threats and automate the response.

 

How to get started improving your cyber resilience
Many of these ways to lower data breach costs are simply best practices. You can get started by taking them one at a time and rolling out upgrades to your cyber security strategy.

Working with a trusted IT provider, put together a roadmap. Address the “low-hanging fruit” first. Then, move on to longer-term projects.

As an example, “low-hanging fruit” would be putting multi-factor authentication in place. It’s low-cost and easy to put in place. It also significantly reduces the risk of a cloud breach.

A longer-term project might be creating an incident response plan. Then, you would set up a schedule to have your team drill on the plan regularly. During those drills, you could work out any kinks.

 

Need help improving your security and reducing risk?

Working with a trusted IT partner takes a lot of the security burden off your shoulders. Contact us at JohnCruzIT today to schedule a chat about a cyber security roadmap.

Cyber Security Attack to Watch Out for in 2023?

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Cyber Security Attack to Watch Out for in 2023?

The new year has just begun and it’s a time of renewal as we plan for the possibilities to come in 2023. It’s also a time when you need to plan for resiliency in the face of ever-present cyberattacks.

Sixty-eight percent of surveyed business leaders feel that cybersecurity risks are getting worse. They have a good reason. Attacks continue to get more sophisticated. They are also often perpetrated by large criminal organisations. These criminal groups treat these attacks like a business.

In 2021, the average number of global cyberattacks increased by 15.1%.

To protect your business in the coming year, it’s important to watch the attack trends. What new methods are hackers using? What types of attacks are increasing in volume? Knowing these things is important. It helps you better update your IT security to mitigate the risk of a data breach or malware infection.

We’ve pulled out the security crystal ball for the upcoming year. And we’ve researched what cyber security experts are expecting. Here are the attack trends that you need to watch out for.

Attacks on 5G devices
The world has been buzzing about 5G for a few years. It is finally beginning to fulfill the promise of lightning-fast internet. As providers build out the infrastructure, you can expect this to be a high-attack area.

Hackers are looking to take advantage of the 5G hardware used for routers, mobile devices, and PCs. Anytime you have a new technology like this, it’s bound to have some code vulnerabilities. This is exactly what hackers are looking to exploit.

You can prepare by being aware of the firmware security in the devices you buy. This is especially true for those enabled for 5G. Some manufacturers will build better firmware security into their designs than others. Make sure to ask about this when purchasing new devices.

One-time password (OTP) bypass
This alarming new trend is designed to get past one of the best forms of account security. Multi-factor authentication (MFA) is well-known as very effective at preventing fraudulent sign-in attempts. It can stop account takeovers even in cases where the criminal has the user’s password.

There are a few different ways that hackers try to bypass MFA. These include:

  • Reusing a token: Gaining access to a recent user OTP and trying to reuse it
  • Sharing unused tokens: The hacker uses their own account to get an OTP. Then attempts to use that OTP on a different account.
  • Leaked token: Using an OTP token leaked through a web application.
  • Password reset function: A hacker uses phishing to fool the user into resetting a password. They then trick them into handing over their OTP via text or email.

Attacks surrounding world events
During the pandemic, the cyberattack volume increased by approximately 600%. Large criminal hacking groups have realized that world events and disasters are lucrative.

They launch phishing campaigns for world events. Attacks come for everything from the latest hurricane or typhoon to the war in Ukraine. Unsuspecting people often fall for these scams. This is because they are often distracted by the crisis.

People need to be especially mindful of scams surrounding events like these. They will often use social engineering tactics, such as sad photos, to play on the emotions.

Smishing & mobile device attacks
Mobile devices go with us just about everywhere these days. This direct connection to a potential victim is not lost on cyber criminals. Look for more mobile device-based attacks, including SMS-based phishing (“smishing”).

Many people aren’t expecting to receive fake messages to their personal numbers. But cell numbers are no longer as private as they once were. Hackers can buy lists of them online. They then craft convincing fake texts that look like shipping notices or receipts. One wrong click is all it takes for an account or data breach.

Mobile malware is also on the rise. During the first few months of 2022, malware targeted to mobile devices rose by 500%. It’s important to ensure that you have good mobile anti-malware. As well as other protections on your devices, such as a DNS filter.

Elevated phishing using AI & machine learning
These days, phishing emails are not so easy to spot. It used to be that they nearly always had spelling errors or grainy images. While some still do, most don’t.

Criminal groups elevate today’s phishing using AI and machine learning. Not only will it look identical to a real brand’s emails, but it will also come personalized. Hackers use these tactics to capture more victims. They also allow hackers to send out more targeted phishing messages in less time than in years past.

 

Schedule a cyber security check-Up today

Is your business prepared for the cyber threats coming in 2022? Don’t wait to find out the hard way! Contact us at JohnCruzIT and schedule a cyber security check-up to stay one step ahead of the digital criminals.

7 Apps That Can Help You Improve Customer Experience in 2023

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7 Apps That Can Help You Improve Customer Experience in 2023

Paying attention to your customer experience directly impacts your bottom line. Companies that are “customer-centric” are 60% more profitable than those that aren’t. In this digital age, customers also expect more from those they do business with.

In today’s world, people can order something on their phones and see it on their doorstep the next day. Keeping up with expectations means leveraging the right technology.

As 2023 is on the horizon, it’s the perfect time to improve your customer experience. Thanks to cloud technology, you don’t have to spend a fortune to do it. Just put in place some of the applications below. These apps focus on making leads and customers happy.

1. Online survey application
Doing an annual customer satisfaction survey is a great way to check in with customers. Successful businesses take the feedback they get and use it to make their company better.

But doing these surveys through a Word document attached to an email is so last decade! Use an online survey application to make the process seamless for you and your customers.

Online survey tools are available widely online. If you have Microsoft 365, you’ll find one included. These allow people to fill out surveys on any device and not worry about sending them back in an attachment.

On the receiving end, there is no long process of collating data. Just open your form survey tool and see the results instantly.

2. Smart chat bot
Most businesses have a limit on how many hours a day they can pay staff to answer questions. Customer service hours are typically the same as business hours. And staff can get busy, which means answers may take longer to send back to an inquiry.

Putting a smart chatbot on your business website can improve customer satisfaction. It allows people to get an answer right away. They can also get that answer any time of day or night.

68% of consumers like chatbots because they give them fast answers to questions. While they can’t answer every single question, they can handle quite a few. For example, in healthcare and banking, chatbots can take 75-90% of questions.

3. Business mobile app
People tend to live on their mobile phones these days. They carry them with them everywhere. Mobile apps are often the preferred method of connecting with data and businesses. More Google searches are now done via mobile devices than by desktops.

Think about creating a business mobile app. One that allows customers to connect with you to order products and services. You can use it for customer support, to initiate virtual calls, and more.

4. Facebook messenger support
Facebook Messenger is the 2nd most popular iOS app of all time. This Facebook-connected application makes it easy to communicate with friends, family, and companies.

Many businesses now use Messenger to connect with leads and provide customer support. When you use an app that is so popular in this way, you make it easier for customers to reach you. The ability to get a quick answer through Messenger can boost a customer’s opinion of your company.

5. VoIP phone system with good mobile app
When customers must juggle different numbers for your staff, it gets confusing. Should they call your sales rep at their desk line or mobile number? Using a VoIP phone system simplifies the entire process.

Employees can have a single number that they use when at their desks, at their home office, or anywhere. Make sure the VoIP service has a good mobile app. One that is easy for employees to use. This ensures they can easily handle customer calls using their smartphone. It also keeps them from reverting to using their personal number.

6. Text notification apps
SMS is becoming the new email for many companies. Retailers like Shoe Carnival and World Market have customers opt-in to text messaging. Customers like this for shipping notifications and to get sale and coupon alerts.

There are several services online that you can use for this purpose. Offering text updates can significantly improve your customers’ experience. Use them for appointment reminders, sale notices, or shipping alerts.

7. All-in-One CRM & sales platform
One thing that frustrates customers is a disconnect between sales and support. They may have had a conversation with a salesperson to customize an order. Then, find that customer service knows nothing about it.

To streamline the information flow, look for an all-in-one CRM/Sales platform. These are cloud services that offer a CRM module and a sales module, and both connect. There is a single customer record, so all notes from the sales and customer support side are in the same place. Both teams can view all customer interactions.

This improves the customer experience and results in fewer dropped balls. Efficiency and productivity improve as well because everyone is on the same page.

Get help with customer-facing technology support

It’s easy to get lost in a sea of different cloud applications. Let us help you navigate to a better customer experience. If you need any help with your IT security or suspect your system is compromised, don’t hesitate to contact us at JohnCruzIT.

Simple Setup Checklist for Microsoft Teams

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Simple Setup Checklist for Microsoft Teams

Microsoft Teams is a lot of things. It’s a video conferencing tool, a team messaging channel, and a tool for in-app co-authoring, just to name a few. During the pandemic, the popularity of Teams skyrocketed.

User numbers for MS Teams jumped from 20 million in November 2019 to 75 million in April 2020. As of this year, Microsoft reports a user count of 270 million for the platform. This makes it the most popular business tool for team communications.

But one of the things that makes the app popular is also one that can make the setup complex. Microsoft Teams has many moving parts, but to use them effectively they need to be well organized. Additionally, users need to have a chance to learn the system and train on best practices.

What can Microsoft teams do?
First, let’s look at the different areas of Microsoft Teams and what it can do. Then, we’ll give you a simple setup checklist to help your team get up and running productively.

You can think of Teams as a virtual office in the cloud. It’s a centralized hub where teams can communicate, collaborate, and manage tasks. There is also an external communication component to Teams. You can use the app to video conference with anyone. You can also invite guests to a chat channel.

Here are some of the features of MS Teams:

  • Siloed chat channels
  • Security for team communications
  • Integration with Office apps
  • Integration with 3rd party apps
  • File sharing
  • Video and audio conferencing
  • VoIP phone system (with an extra add-on)
  • Keep all team resources in a single place
Microsoft Teams versions

Some good news for small businesses is that there is a free version of Microsoft Teams. If you sign up for a Microsoft 365 business plan, you get the app included, but with a few more features.

Microsoft has also been pushing MS Teams for personal use. So, you can use it to keep your departments better coordinated at work. Or to manage family video calls or PTA meeting collaboration. It’s a versatile and scalable virtual office platform.

 

Easy Checklist for Setting Up Microsoft Teams

1. Set Up Your Teams/Departments
One of the advantages of Teams is that it allows you to set up specific areas for your groups to collaborate. You do not want everyone to set these teams up on their own, or you could end up with an unorganized mess.

Some ideas for setting these up:

  • Set up teams by department (accounting, marketing, etc.)
  • Add a company-wide team (where everyone can collaborate)
  • Set up teams by role (office managers, executives, etc.)

Typically, if you mirror the hierarchy of your organisation, that’s a good place to start. Team areas are secured so only those users invited can see or access any of the content in that team.

2. Add Team members
For each team, add the members allowed to take part in that team. These would be people that can see the resources posted in that team area. It would normally be the members of the department or group that the team is designed for.

3. Set up Team Channels
The next level beneath the Team is the Channels. These team channels help organize conversations. For example, within a team set up for your marketing department, you may decide to add three channels. This keeps conversations more focused and makes it easier to find things.

For instance, you could have channels for:

  • Website Management
  • Social Media
  • Offline Advertising

Team channels are another area that you want to control. Don’t let everyone set up channels without a plan, otherwise, things get messy fast.

4. Set up Team tabs
Tabs are a great way to foster productivity. Say that employees on your accounting team need to access a tax reporting website. Inevitably, there can be time wasted asking for that link or a login. This is especially true if someone is filling in for a co-worker.

You can add that website link and info to the Tabs area at the top of the team channels. Just click the plus sign to add a new resource and consolidate things for your team members.

5. Schedule MS Teams training
One of the reasons that company initiatives fail is that users weren’t properly enabled. If users aren’t trained on using MS Teams, then they’ll revert to using whatever they used before. This negates the benefits of moving to Teams when not everyone is onboard.

Work with a Microsoft professional to train your teams. We can provide tips on the most productive features. As well as short-cut their learning curve quite a bit! Make sure to have a realistic timeframe. You should also survey users on whether they feel they need more training.

 

Need some help implementing teams in your organisation?

We can help you over many of the roadblocks that organisations face when starting with Teams. If you need any help with your IT security or suspect your system is compromised, don’t hesitate to contact us at JohnCruzIT.

Small businesses are attacked by Hackers 3x more than larger ones

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Small businesses are attacked by Hackers 3x more than larger ones

Have you felt more secure from cyberattacks because you have a smaller business? Maybe you thought that you couldn’t possibly have anything that a hacker could want? Didn’t think they even knew about your small business.

Well, a new report by cyber security firm Barracuda Networks debunks this myth. Their report analyzed millions of emails across thousands of organisations. It found that small companies have a lot to worry about when it comes to their IT security.

Barracuda Networks found something alarming. Employees at small companies saw 350% more social engineering attacks than those at larger ones. It defines a small company as one with less than 100 employees. This puts small businesses at a higher risk of falling victim to a cyberattack. We’ll explore why below.

Why are smaller companies targeted more?

There are many reasons why hackers see small businesses as low-hanging fruit. And why they are becoming larger targets of hackers out to score a quick illicit buck.

Small companies tend to spend less on cyber security
When you’re running a small business, it’s often a juggling act of where to prioritize your cash. You may know cyber security is important, but it may not be at the top of your list. So, at the end of the month, cash runs out, and it’s moved to the “next month” wish list of expenditures.

Small business leaders often don’t spend as much as they should on their IT security. They may buy an antivirus program and think that’s enough to cover them. But with the expansion of technology to the cloud, that’s just one small layer. You need several more for adequate security.

Hackers know all this and see small businesses as an easier target. They can do much less work to get a payout than they would, trying to hack into an enterprise corporation.

Every business has “Hack-Worthy” resources
Every business, even a 1-person shop, has data that’s worth scoring for a hacker. Credit card numbers, SSNs, tax ID numbers, and email addresses are all valuable. Cyber criminals can sell these on the Dark Web. From there, other criminals use them for identity theft.

It is now much easier for people to find and add polls to their chats and meetings. You can find the “Polls” app when searching in the Teams app store (via the sidebar or top nav bar in the meeting).

Here are some of the data that hackers will go after:

  • Customer Records
  • Employee records
  • Bank account information
  • Emails and passwords
  • Payment card details

Small businesses can provide entry into larger ones
If a hacker can breach the network of a small business, they can often make a larger score. Many smaller companies provide services to larger companies. This can include digital marketing, website management, accounting, and more.

Vendors are often digitally connected to certain client systems. This type of relationship can enable a multi-company breach. While hackers don’t need that connection to hack you, it is a nice bonus. They can get two companies for the work of one.

Small business owners are often unprepared for ransomware
Ransomware has been one of the fastest-growing cyberattacks of the last decade. So far in 2022, over 71% of surveyed organisations experienced ransomware attacks.

The percentage of victims that pay the ransom to attackers has also been increasing. Now, an average of 63% of companies pay the attacker money in hopes of getting a key to decrypt the ransomware.

Even if a hacker can’t get as much ransom from a small business as they can from a larger organisation, it’s worth it. They often can breach more small companies than they can larger ones.

When companies pay the ransom, it feeds the beast and more cyber criminals join in. And those newer to ransomware attacks will often go after smaller, easier-to-breach companies.

Employees at smaller companies usually aren’t trained in cyber security
Another thing is not usually high on the list of priorities for a small business owner. We’re talking about ongoing employee cyber security training. They may be doing all they can just to keep good staff. Plus, priorities are often sales and operations.

Training employees on how to spot phishing and password best practices often isn’t done. This leaves networks vulnerable to one of the biggest dangers, human error.

In most cyberattacks, the hacker needs help from a user. It’s like the vampire needing the unsuspecting victim to invite them inside. Phishing emails are the device used to get that unsuspecting cooperation.

Phishing causes over 80% of data breaches.

A phishing email sitting in an inbox can’t usually do anything. It needs the user to either open a file attachment or click a link that will take them to a malicious site. This then launches the attack.

Teaching employees how to spot these ploys can significantly increase your cyber security. Security awareness training is as important as having a strong firewall or antivirus.

Need affordable IT security services for your small business?

Reach out today to schedule a technology consultation. We offer affordable options for small companies. This includes many ways to keep you protected from cyber threats.

If you need any help with your IT security or suspect your system is compromised, don’t hesitate to contact us at JohnCruzIT.

Top 3 Microsoft Teams updates

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Top 3 Microsoft Teams updates

Microsoft Teams users have grown by 70% in recent months to 75 million active users worldwide. Teams are constantly adding new features to enhance their app and make meetings more collaborative. We will cover our top 3 recent updates.

Making Calls via Teams

Making calls to phone numbers via video meetings is often missing from video conferencing apps, Teams have introduced this very handy update.

Phone calling via Teams is a phone system built into the Microsoft Teams app. This call function can be carried out over direct routing. The new feature allows you to port your business phone numbers into the Teams applications and make and receive calls from the app.

Teams phone call feature offers call queues, call history, hunt groups, voicemail, video calls, and meetings. You will be able to enjoy a professional call experience while working remotely or at the office.

You can call and answer calls from anywhere in Teams and switch between devices.

Did you know you can route your calls through Microsoft's network? With the help of Teams calling plans, businesses can easily communicate with one another both domestically and abroad.

Teams Polls

Microsoft Teams is now better connected with Microsoft Forms. The “Forms” app within Teams is being replaced with a new app named “Polls”.

It is now much easier for people to find and add polls to their chats and meetings. You can find the “Polls” app when searching in the Teams app store (via the sidebar or top nav bar in the meeting).

Forms

Polls

There are new UI improvements to the poll suggestions pane, including the ability reposition the list of polls, provide

  • Re-position the list of suggested polls from the bottom to the side pane
  • Re-position the list of suggested polls from the bottom to the side pane
  • Provide the poll results view (previously, it only showed the voting view), which allows the poll creator to preview the poll's look to the meeting audience after it’s launched
  • You now view your recently created polls to re-use your past polls in a new meeting, saving you time!
  • A new poll animation appears after attendees have entered a response, this provides confirmation the vote has been captured. 
  • There is also an option to rate the Poll to provide feedback.
  • The poll results view has been improved and its now much easier to read

LinkedIn Integration

LinkedIn profiles are now integrated with Teams, to connect directly and build deeper relationships with your network. From Teams chat, channels, calls, or meetings, you will now be able to view your colleague’s LinkedIn profile, including their current role, past experiences, and other insights. Learn how to make the most of your LinkedIn integration.

If you need any help setting up your Microsoft Teams and managing IT services don’t hesitate to contact us at JohnCruzIT.

Image credit Microsoft tech connections